Turn up the drama with the Fenty Beauty Hella Thicc Volumizing Mascara — a viral, high-impact mascara designed to give you instantly fuller, thicker, and lifted lashes. Featuring an ultra-creamy, ultra-black formula and a unique tapered brush, it grips and coats every lash from root to tip for a bold, fanned-out effect that still feels lightweight.

This mascara goes beyond basic volume — delivering a “hella bold, hella thick” lash look that lasts all day without smudging or fading.

Why You’ll Love It

✔ Extreme volume for bold, dramatic lashes
✔ Ultra-black pigment for intense definition
✔ Tapered brush coats every lash evenly
✔ Long-wearing, lightweight formula
✔ Sweat-, humidity- & transfer-resistant
✔ Buildable without feeling heavy
✔ Cruelty-free formula

Key Benefits

✔ Instantly thickens and volumizes lashes
✔ Lifts and curls for a wide-eye effect
✔ Adds depth and intensity to eye makeup
✔ Grips even the smallest lashes
✔ Creates a full, fanned-out lash look
✔ Stays put throughout the day

Texture & Finish

✔ Texture: Ultra-creamy, rich mascara formula
✔ Finish: Bold, volumized, lifted lashes with intense black payoff

Product Details

✔ Product Type: Volumizing Mascara
✔ Form: Cream Mascara
✔ Shade: “Cuz I’m Black” (ultra-black)
✔ Eye Type: Suitable for all eye types
✔ Concern: Thin lashes, lack of volume, flat lashes
✔ Best For: Dramatic eye looks, glam makeup, everyday volume boost

How To Use

✔ Wipe off excess product from wand
✔ Wiggle brush at lash roots to build volume
✔ Pull through to tips for length and lift
✔ Apply multiple coats for extra drama
✔ Use tip of brush for inner and lower lashes

Frequently Asked Questions (FAQs)

Q1: Does it give length or just volume?

It mainly focuses on volume but also adds noticeable lift and length.

Q2: Is it smudge-proof?

Yes — it is designed to resist sweat, humidity, and transfer.

Q3: Can I layer it?

Yes — the formula is buildable for more dramatic results.

Q4: Is it heavy on lashes?

No — despite its thick effect, it feels lightweight on lashes.

Q5: Is it good for short lashes?

Yes — the tapered brush helps coat even tiny lashes.